Get your messages directly into the “Inbox” of your customers with EDM – a highly effective and direct tool for your marketing and promotional messages. What’s more – the best thing about EDM is that data analytics can be gathered to assist in future planning!
You can build an email database and optimise segment marketing by blasting targeted messages to selected members. E-marketing campaigns can be personalised to address the recipient by name, provide localised news and customise products and services that appeal to their interests. This will not only improve the user experience but also increase the likelihood of conversions.