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ELECTRONIC DIRECT MAIL

Cordlife Group Limited

Cordlife Group Limited is a consumer healthcare company listed on the Mainboard of the Singapore Exchanges Trading Limited since 2012. The company is one of the pioneers in the core blood banking industry in Asia.

Our work with Cordlife began since her early years of establishment and when private cord blood banking services were new. The Group has since built a distinguished brand name and gained a solid foothold in the markets it operates, namely Singapore, Hong Kong, Malaysia, India, Indonesia and the Philippines.

To increase her market share and brand awareness, we conceptualised the electronic direct mailer with attractive illustrations and copywriting that drives interest in conversion. Through strategic planning, design thinking, and suited technology, we create immersive brand experiences with a clear purpose for our client – to make every day better for her audiences.

Services: Brand Strategy, User Research, User Interface, Art Direction, Digital Design, Development and Analytics.