RadLink Asia, a wholly-owned subsidiary of Fullerton Health, is one of Singapore’s largest private provider of outpatient diagnostic and molecular imaging services. RadLink’s diagnostic imaging services include X-ray, Ultrasound, Mammography, Fluoroscopy, Bone Mineral Densitometry, Magnetic Resonance Imaging and Computed Tomography scans. RadLink also provides molecular imaging and services such as Positron Emission Tomography and radionuclide therapy for oncology and bone diseases.
The client approached us with a creative brief of developing a crafted invitation card with interaction and impactful experiences. We did a die-cut extendable card pulled out of the inside cover pocket, revealing a different set of the message, adding a memorable element of interactivity to the design. What resulted was an engaging design that attracted customers, expanded the consumer relationship.
Services: Brand Strategy, Art Direction and Communication Design.